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adsquare Expands In The Midwest & Opens Office In Chicago

In response to the increasing demand from clients in the US, we’re extremely thrilled to announce the opening of a brand new office in Chicago. This marks our latest step along the ongoing expansion in the US and specifically the Midwest region. In particular, strength in providing solutions to Retail & CPG advertisers such as Clorox, Unilever & Walmart, with platform partners like The Trade Desk, AdColony, and Triad Retail, defines the needs to have a greater presence in the region. Entrusted with the role of supporting the US Sales team for the growing number of clients in the Midwest territory Allyson White, who is joining adsquare as Sales Director of the Chicago office.

 

“I am excited to bring adsquare’s differentiated product suite including a sophisticated self-service platform to clients here of the region” says Allyson about her appointment. “Working together closely with our team in NYC and building off the success across categories globally, I’m  thrilled to be part of the continuous expansion of adsquare in the US market.”

Allyson White, Sales Director US

With recognized expertise applying data solutions to programmatic advertising, Allyson brings to her new position extensive industry knowledge. She joins from Tapad where she created success over the last two years in the role of Director of Sales Programmatic, with additional experience at Yahoo’s Brightroll and RadiumOne previously.

 

“Chicago is a critical market for growth in the US, as an epicenter for advertising and sophisticated programmatic marketers. What’s more, the Central region represents a large territory of independent agencies and brands who have brought programmatic in-house, where adsquare’s platform is ideally suited to bring value”, says Ted Smith, VP Sales US at adsquare about the expansion. “In Allyson, we’ve found an ideal new team member to bolster our efforts and continue our growth, stretching West into the Denver market, down into Texas and covering valued business in Detroit and Minneapolis”, adds Smith.

 

You can reach out to Allyson at allyson@adsquare.com

 

Following the expansion, we will be hosting our exclusive thought leadership conference event for advertisers and their agencies in Chicago in the beginning of November. The “Audiences In Motion” thought leadership conference series has already been a great success in NYC and across Europe, featuring speakers from MEC, Forrester, The Trade Desk, Experian, HERE Technologies, and others. More information at​ Audiences In Motion.

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