Don’t miss the chance to meet Vincent, our VP Demand EMEA, next week on November 23rd, Thursday for a mobile programmatic meetup. The Inneractive Breakfast Club is an event organized by Inneractive, a company acquired by Fyber will take place at Le Patio Opéra, Paris where Vincent will be moderating the panel discussion. The main topic is “How to answer the main challenges of mobile programmatic?”.

Distinguished speakers are:

• Nicolas Rieul, Head of Strategy EMEA at S4M
• Paul Ripart, Data & Programmatic Marketing Manager at TF1 Publicité
• Etienne Dupont, Business Development Director at VIBER
• Vanessa Bourdillon, Strategic Demand Sales Manager at Inneractive

Some of the hot mobile programmatic questions to be discussed and answered include:

How to guarantee transparency and brand safety in programmatic?

What are the different performance indicators between in-app advertising and mobile web?

How to optimize targeting of users to obtain hyper personalized campaigns with the help of data?

How to switch mobile video budgets from direct to programmatic?

How are advertisers and publishers preparing for GDPR?

The event opens with a networking session and breakfast at 8:45 am. Learn more about the event and register here.