Gain Insights into Consumer Movement
Location Insights
Digging into your customer journey, the type of users that frequent your stores, restaurants or Out-of-Home (OOH) posters as well as into your footfall performance against competition can help you align with attractive consumer mindsets and influence purchase decisions.
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Unlock the Power of Data
Adsquare´s movement data, spatial data and audience data are at the foundation of its intelligence. To provide location insights, we overlay mobile SDK derived, background location data over specific Points of Interest (POI) locations and we are able to calculate foot traffic and/or identify audience segments walking by or into the given locations at any given day and time.
Movement Data
Spatial Data
Audience Data
Gain bespoke Location Insights
Frequency Analysis
Competitor Analysis
Audience
Insights
Insights
Category Benchmarking
Temporal Analysis
Top
Locations
Locations
What clients say
Kinetic is the leading agency in helping brands connect with, and activate, their audiences while they’re on the move. As the world’s largest planner and digital innovator of Out-of-Home (OOH) advertising, Kinetic understands the customer’s physical journey better than anyone.
“analysing and understanding audience activity is essential for marketers, in order to optimise the impact of their advertising, particularly in out-of-home environments. Our own Journeys behavioural planning platform leverages Adsquare movement data so we know it is of the highest quality.”
Adam Powell, Head of Data
Interested? Contact us for more information.
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